Posts Tagged ‘website

As we come to end of 2009 and look forward to the new developments for 2010 (& one big personal development, but more on that later) , I’ve got a little announcement to make before we all break up for a well deserved Christmas break! Last week the Web Marketplace Solutions Blog went live! There’s [...]

I had a recent poser a week or so back for a retail client – How should their sub-navigation be ordered on their website? I wanted to get some thoughts down on this, as long, unstructured navigations are something that highly annoys me on websites - especially ones I’m looking to shop on. Retail navigation ordering typically [...]

Facelift

In: Digital Marketing

7 Aug 2009

I’ve recently updated the theme for the site so bear with me while we go through a few teething troubles to get everything moved over to this new layout ok.  It’s looking a little cramped at the moment but hopefully should improve soon once I’ve had some tinker time. I’ve got quite a lot of [...]

Implementation Implementation of analytics can be achieved through two main methods, each with their own advantages and disadvantages – via a page ‘tag’ solution (such as Google Analytics, HBX analytics), or through server log file analysis (such as ClickTracks or Affinium NetInsight). Page tagging provides a relatively quick implementation, dropping a provider’s specified tag onto [...]

When looking at web analytics, there is always the face-off, the showdown – which tracking method of the two to use should I use? Logfiles or Pagetags? In recent years, logfiles seems to be getting less and less attention, less dedicated software solutions & less talk.  Most of big players now are all using Javatag [...]

Last year I had an article published in Catalogue e-business magazine (July 2008) under the ‘ask the experts’ feature; the topic being: “What ecommerce marketers should be measuring & how to do so” Over the course of this week, I’ll publish the content of that article here in two parts, with some extra comments and [...]


In Short

Tudor House covers two of my interests; Music & Marketing, as well some personal insight.

My posts on here, as well as on Facebook & Twitter are my own and don't reflect those of my employer or anyone else!

  • Dan S: It would be great if ads could be better targeted. I guess google and facebook are trying very hard [...]
  • John Scott Cothill: blink-182 for example - 10 years ago they were singing about dog f***ing - now it's all about the 2 [...]
  • Adam T: Hmmm... I think there should be an element of targeting used most of the time. Dull? I would love t [...]
  • Swissss: Although, as aBay have found out, the higher the targeting, the less room for serendipity. eBay (al [...]
  • Joel: Well written. As generic ads become more intrusive, developers are making a fortune in blocking the [...]

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