Archive for May, 2009

TweetImplementation Implementation of analytics can be achieved through two main methods, each with their own advantages and disadvantages – via a page ‘tag’ solution (such as Google Analytics, HBX analytics), or through server log file analysis (such as ClickTracks or Affinium NetInsight). Page tagging provides a relatively quick implementation, dropping a provider’s specified tag onto [...]

TDS Wrap Up

In: Online Marketing

23 May 2009

TweetThanks to everyone we met and spoke to at TDS: Europe 2009.  It was a little quiet, after speaking with people who had attended last year it sounded like attendance this year was less than half of that of 2008.  Regardless, it was nice to get down to London again, meet some new companies and [...]

Tweet I’ll be exhibiting at the Travel Distribution Summit 2009 for the next two days (over Tuesday & Wednesday).  I’ll be going over Travel website optimisations we’ve done in the past, looking at some new sites, and hopefully helping a lot of travel companies convert more customers online.  We’ll also be covering SEM, SEO, etc, [...]

TweetWhen looking at web analytics, there is always the face-off, the showdown – which tracking method of the two to use should I use? Logfiles or Pagetags? In recent years, logfiles seems to be getting less and less attention, less dedicated software solutions & less talk.  Most of big players now are all using Javatag [...]

TweetStill celebrating from my Texas Hold’em victory over the weekend (in which I won £12.50, a whopping 2.5x my entry fee), it seems luck has shined on me again, with another win less than 3 days after that one. After taking part in a Google survey several weeks ago with the chance to win some [...]

TweetLast year I had an article published in Catalogue e-business magazine (July 2008) under the ‘ask the experts’ feature; the topic being: “What ecommerce marketers should be measuring & how to do so” Over the course of this week, I’ll publish the content of that article here in two parts, with some extra comments and [...]


In Short

Tudor House covers two of my interests; Music & Marketing, as well some personal insight.

My posts on here, as well as on Facebook & Twitter are my own and don't reflect those of my employer or anyone else!

  • Adam Tudor: Indeed Mr. Jessop! It's awesome. What's your ID? I'll add you into my alliance :) [...]
  • Mike Jessop: Here Here!!!!! mucho hours wasted! [...]
  • Adam T: Visitorville is indeed the coolest web analytics app out there I think, you should revisit it again [...]
  • Dixon: Hope you like it! It's not as COOL as visitorville, but it's probably more reliable! (at least, it u [...]
  • What to Measure Online & How - Part 2 | Tudor House: [...] Blog Post - What to measure Online & How - Part 1 var addthis_pub = ''; var addthis_lan [...]